• President’s Letter – Autumn 2020

George Liddle APDG

From inception, the guild’s aim has always been about nurturing and promoting design and supporting our design community. As we enter these challenging times, we will support our designers in every way we can. Our first priority is the health and safety of our members and we aim to share practical information as it comes to light. We have introduced a wellbeing page on our website to assist members in navigating these unprecedented times.

Live performances members have started meeting online regularly and our screen members will be looking to do the same in the coming weeks. These sessions give members the opportunity to connect with each other, share resources and discuss immediate solutions, as well as long-term strategies in response to the Covid-19 outbreak and the current economic situation.

After a summer of extreme weather and dangerous fires, Live Performance APDG member Imogen Ross looks at what we, as a design community, can do to help and the changes the industry can make. APDGreen: The Green Conversation will be a regular feature in the newsletter and you can read the first article below.

The voice of the screen and live performance design community is active, vital and acknowledged in the industries in which we work. Over the years we have produced some amazing work. We have been recognised worldwide in both Live performance and screen, with a swag of awards, Oscars, BAFTAs, Tony Awards and AACTAs to name a few. We can be justifiably proud of our colleagues. Our numbers are small, but our talent is massive.

Digital design has become more and more important in screen design and in live performance productions as well. The APDG hopes to welcome more designers and design associates from this digital world into our community. We see such outstanding design, from this area of design. We also see a productive and creative symbiotic relationship between screen designers and digital designers who work closely on film and TV productions. Our design future is more and more bound up with the digital world.

Remembering the success of the APDG relies totally in the hands of members who volunteer their time and energy making the guild work through committees, mentoring, managing social media, designing and maintaining the website, judging awards and many other functions. To keep the guild growing and flourishing we need your commitment and we hope you take part in our programmes, committees and events. Please get in touch with us to get involved – Rebecca would be delighted to hear from you.

While keeping physical distance is very important, we do encourage members to stay connected to the design community and to support one another during this time.


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